Ryan VandenBosch

Hi, I’m Ryan


A creative director obsessed with creating joy through fun! vibrant! unexpected! ideas. I’m an earned-first thinker with traditional and social experience, but my sweet spot is work that earns attention rather than asks for it.


Over the last decade, I’ve created award-winning campaigns recognized around the world, and I’m one of the only PR creatives to win a Gold Lion in PR. I’ve made cough drops that taste like soup, a summer camp powered by baking soda, and a jingle about cookie-scented body wash that TikTok ate up.


Before all that, I lived a life as a voiceover artist who talked to robots and AI agents. Life's funny, right?

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On the weekends I also bake.


I moved from Miami to New York and quickly learned that I needed an "inside" hobby to ward off the cold weather scaries. Two important things happened that year: I discovered The Great British Bake Off and I decided to teach myself Adobe Premiere.


@the_rybreadcrumbs is the conscious coupling of these two worlds. It is my diary of flour and editing escapades and home to my cooking puns.

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Work History

Burson

01.2026 – Present

Group Creative Director


Edelman

06.2019 – 12.2025

Creative Director


Edelman Production

06.2014 – 09.2019

Content Creative

Bright Red\TBWA

09.2013 – 05.2014

Social Content Coordinator


Zimmerman Agency

04.2013 – 09.2013

Content Coordinator

Proud Moments

2025 Cannes Lions – Gold

Winner, PR

Progresso Soup Drops


2025 Cannes Lions – Silver

Winner, Brand Experience & Activation – Excellence in Brand Experience

Progresso Soup Drops


2025 London International Awards – Gold

Winner, Creativity in PR

Progresso Soup Drops


2025 London International Awards – Gold

Winner, Challenger Brand

Progresso Soup Drops


2025 The Drum Awards – Silver

Winner, PR – Food & Beverage

Progresso Soup Drops


2025 Gerety Awards – Silver

Winner, Communication PR

Progresso Soup Drops


2025 Sabre Awards – Certificate of Excellence

Boldest Campaign

Progresso Soup Drops


2025 Cannes Lions

Shortlist, Brand Experience – Use of Humor

Progresso Soup Drops


2025 Cannes Lions

Shortlist, PR – Use of Humor

Progresso Soup Drops


2025 Cannes Lions

Shortlist, Direct – Consumer Goods

Progresso Soup Drops


2025 Cannes Lions

Shortlist, Direct – Small-Scale Media

Progresso Soup Drops


2025 Cannes Lions

Shortlist, Direct – Market Disruption

Progresso Soup Drops


2025 Cannes Lions

Shortlist, Creative Strategy – Products/Services

Progresso Soup Drops


2025 Webby Awards

Honoree – PR Launch or Drop

Dove x Crumbl


2025 Webby Awards

Finalist – Social, Best Collaboration

Dove x Crumbl


2025 The Drum Awards

Finalist – Partnerships or Collaboration

Dove x Crumbl


2025 The Drum

Ad of the Day

Dove x Crumbl


2024 Ad Age

Stand Out Agency

Edelman


2024 Cannes Lion

Independent Network of the Year, Silver

Edelman


2023 PRWeek

Agency Dynasty of the Past 25 Years

Edelman


2023 Cannes Lion

Finalist – Design

Mighty Dream


2023 The Anthem Awards – Silver

Winner – Education, Art, & Culture Innovation

Scholastic Book Shelf


2023 Provoke Global Creative Index

#1 Agency

Edelman


2022 London International Awards

Creative LIAsons Alumni

One of 150 up-and-coming global advertising creatives


2022 Sabre Awards

Global Agency of the Year

Edelman


2021 Contagious Best & Bravest

Edelman


2017 Sabre Awards

Winner – Marketing to Women

Lungforce, American Lung Association


2019 Contagious Best & Bravest

Edelman